How To Tell Whether Your Rewards Program Is Working
Four numbers worth tracking, three that look useful and are not, and the one question an engagement survey will not answer for you.
Read the articleMost benefits platforms are built for people with a desk, a laptop and a work email. BW Staff Rewards is built for the other seventy per cent — retail, hospitality, warehouse and shift teams, on their own phones.
No company email required · Live in a week · Minimum 20 staff
Built for teams that are not at a desk
Most programs are sold to HR and ignored by everyone else. This one has to earn its place with the person on the floor first.
Set a budget, see where it went, and stop guessing whether the program is doing anything.
No catalogue of branded water bottles. Gift cards for places you already shop, redeemed on your phone in under a minute.
Run a sales or service incentive without a spreadsheet, and pay it out in days rather than at the end of the quarter.
A manager or a peer sends kudos with a reason attached, points land immediately, and the whole team can see it. No forms, no nomination window, no quarterly ceremony.
Digital gift cards arrive instantly. Everyday discounts sit behind the same login and do not need points at all, so there is always a reason to open the app.
Publish which products or outcomes earn points, let staff claim against them, approve in bulk, and pay. Every step is logged, so nobody has to reconstruct a quarter from memory.
Spend by team, by period, by reward type. Committed versus issued versus redeemed, so the accrual is a number rather than an argument.
Three steps, and none of them require your staff to have a work email address.
A spreadsheet of names and mobile numbers is enough to start. Payroll integration can come later if you want it.
Decide what earns points and how much sits behind each team. Nothing is charged until points are allocated.
Staff get a text, set a password on their own phone, and can redeem the same day. Adoption is measured, not assumed.
Australian employers with frontline, retail, hospitality or shift-based teams. It works best where staff do not sit at a desk and never open an intranet.
No. Staff can be invited by mobile number and sign in on their own phone. That is deliberate, because most frontline workers do not have a work email.
You set a budget per team or per period and top it up when you choose. Unallocated points are never charged, and unspent budget does not roll into an invoice.
Digital gift cards from Australian retailers, everyday discounts, and a catalogue of physical rewards. Redemption is instant for digital items.
Twenty staff. Below that the administration overhead is usually not worth it and a simpler arrangement will serve you better.
A single-site team is usually live within a week. Multi-site rollouts with payroll integration take longer, typically three to four weeks.
Ten articles, written for the person who has to choose the vendor, defend the budget, run the rollout, and explain the tax treatment to a finance team.
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